The TMO Blog
Quick SEM News of the Week – June 20, 2014
Advertising, Facebook, General, Google, Marketing, News, SEO, Social Media MarketingAll week we try to keep you up to date with the most important SEM news across the web, but inevitably there are smaller stories that fall through the cracks. That’s why we compile all the most important news we missed this week all in one…
Google’s Latest Study Says “Search Ads Lift Brand Awareness”, But Is The Study Honest?
Advertising, Google, Marketing, News, PPCGoogle announced the results of an interesting study this week that proclaims "Search Ads Lift Brand Awareness". By the title of the announcement alone, it sounds like a promising reason to invest more in AdWords campaigns for your business,…
“Google My Business” Makes It Easier For Small Business To Get Seen Online
Google, Google Plus, Marketing, News, SEO
Google has been making some big changes to help businesses increase their visibility on Google Search, Google Maps, and Google+ by connecting business information across all of Google's services. Google is calling the interconnected service…
30 Big Social Media Mistakes to Avoid
Facebook, Marketing, News, Social Media MarketingSocial media is one of the best tools modern marketers and business owners have to connect with their demographic and build their brand. But, social media can also be a bit fickle or harsh. You can spend months or even years creating your brand's…
Twitter and Facebook Want To Keep You Up To Date With World Cup 2014
Facebook, General, Marketing, NewsWe are just a day away from the start of World Cup 2014, and this year's competition will be the most socially connected yet. Social media use is at an all-time high, and Twitter and Facebook are locked in a battle for the place as the dominant…
Google Allows Business Owners to Connect Google+ Business Pages to Google Maps Listings
Google, Google Places, Google Plus, News, SEOBusiness owners have more reason than ever to claim their Google+ business pages, because Google has finally decided to connect business pages with local listings on Google Maps.
The change allows business owners to have a more coherent presence…
A PPC Fraud Ring Impersonated Over 300 Advertisers Before Getting Caught
Advertising, Marketing, News, PPC, SecurityHave you ever had to deal with a sudden significant drop in the effectiveness of your pay-per-click advertising? Usually, those types of issues are the result of a bad change with how you are bidding or possibly the failure to adapt to changes…
Quick SEM News of the Week – June 6, 2014
Advertising, Facebook, General, Google, Marketing, Microsoft, Mobile, News, PPC, SEO, Social Media MarketingAll week we try to keep you up to date with the most important SEM news across the web, but inevitably there are smaller stories that fall through the cracks. That’s why we compile all the most important news we missed this week all in one…
Negative SEO is Getting Easier
Google, Marketing, Security, SEONone of the big search engines like to talk about it, but negative SEO has been a problem for years. By Google's admission, negative SEO has been occurring since 2007 - though they claim it is rare.
As "rare" as negative SEO may be, it has…
