The TMO Blog

Facebook Sees More Daily Users and Revenue Thanks To Mobile Users

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The majority of reports about Facebook this year would suggest the largest social media platform is about to crumble under its own weight. But, all the latest data from their Second Quarter 2014 Financial Summary indicates otherwise. The report…
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Google Rolls Out New Local Search Algorithm

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Last night Google breathed new life into a forgotten algorithm by updating their local search algorithm to provide more useful, relevant, and accurate local search results that are more closely linked to traditional web search ranking signals. While…
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Do Google’s Algorithms Work The Same Around The World?

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As a business owner with an eye on your company's online marketing success, you have likely heard about Google's search engine algorithms. You may even have a general idea of how they function and effect your business's online presence and marketing…
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Facebook Updates Ad Targeting With Device-Specific Options

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Yesterday, Facebook announced an update to ad targeting options that will help refine your efforts to reach people on specific devices by letting you target users based on their device. As the announcement says: In order to get high quality…
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Why Is Duplicate Content a Problem?

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Duplicate content has been an important topic for webmasters for years. It should be absolutely no secret by now that duplicate content is generally dangerous to a site and usually offers no value, but there are occasional reasons for duplicate…
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Google Analytics Comes to iOS

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It's been a long time coming, but starting yesterday you can download the official Google Analytics app for iPhone and iPod Touch. The Android version of the app has been available for quite a while, but naturally there was a delay before Google…
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Recent Studies Suggest Organic Search Is Responsible For More Traffic Than Previously Thought

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Google Analytics is easily one of the most trusted analytics platforms out there, but new findings are suggesting it may not be as accurate as once thought. Most recently, Groupon published a study which indicates that as much as 60% of what…
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Google Gives You Another Reason To Not Use Flash With Warnings For Mobile Users

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Adobe Flash and mobile devices go together like oil and water. Since the release of the first iPhone it was clear that Flash, Adobe's multimedia based web site technology, would not be coming to cell phones any time soon. Years later, after…
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How Can You Boost Your Facebook Engagement for Free?

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Brands have been complaining for quite some time that their Facebook engagement has been plummeting, especially for smaller brands who rely on organic reach to connect with their audience. Of course, plenty of analysts and SEO "gurus" have…
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