The TMO Blog

Microsoft Advertising Makes Predictions For Ad Trends in Early 2023

Microsoft Advertising is helping you get ready for the new year with three new predictions for upcoming trends in digital advertising.

Black Friday Data Shows Inflation Hasn't Slowed Holiday Shopping

Analytics, e-commerce, Marketing

Despite the increasing pressure many shoppers are feeling from inflation, the latest data from this year's Black Friday shopping shows that consumers are still taking the shopping event seriously.

Google Explains Its Many Search Ranking Systems: Past and Present

Google, SEO

Google has released a comprehensive guide to its many different ranking systems so you can be sure you are optimized for the most important ranking signals

Google Reveals New AR And Multisearch Features For Search

e-commerce, Google, SEO

Google is rolling out several new updates and features for Google Search aimed at making it easier for users to find the content they are looking for.

Google Introduces Frequency Targeting For Youtube Ads

Advertising, Google, PPC

Google is officially rolling out frequency targeting controls for video ads on YouTube according to a new blog post from the company.

Instagram Adds Post Scheduler For Professional Accounts

Marketing, Social Media Marketing

Instagram is finally making it easy for many users to schedule posts or reels up to 75 days in advance without the use of third-party tools or services.

FCC Commissioner Calls For TikTok To Be Banned In The US

News, Social Media Marketing

TikTok is once again facing a potential ban in the United States after FCC commissioner Brendan Carr raised dire concerns about the app’s risk to national security.