The TMO Blog

Microsoft Advertising Makes Predictions For Ad Trends in Early 2023

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Microsoft Advertising is helping you get ready for the new year with three new predictions for upcoming trends in digital advertising. 

Black Friday Data Shows Inflation Hasn't Slowed Holiday Shopping

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Despite the increasing pressure many shoppers are feeling from inflation, the latest data from this year's Black Friday shopping shows that consumers are still taking the shopping event seriously.
Google Search Rankings

Google Explains Its Many Search Ranking Systems: Past and Present

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Google has released a comprehensive guide to its many different ranking systems so you can be sure you are optimized for the most important ranking signals

Google Reveals New AR And Multisearch Features For Search

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Google is rolling out several new updates and features for Google Search aimed at making it easier for users to find the content they are looking for.

Google Introduces Frequency Targeting For Youtube Ads

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Google is officially rolling out frequency targeting controls for video ads on YouTube according to a new blog post from the company.

Instagram Adds Post Scheduler For Professional Accounts

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Instagram is finally making it easy for many users to schedule posts or reels up to 75 days in advance without the use of third-party tools or services.
TikTok Banner

FCC Commissioner Calls For TikTok To Be Banned In The US

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TikTok is once again facing a potential ban in the United States after FCC commissioner Brendan Carr raised dire concerns about the app’s risk to national security.

Study: Keyword-Rich Local Reviews Don't Boost Rankings

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A small simple test seems to show that keywords in local reviews won't improve your rankings.

New Google Tool Turns YouTube Videos Into 6-Second Ads

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The latest Google Ads tool turns your existing videos into 6-second bumper ads.