The TMO Blog

2015 Search Engine Ranking Factors Study Shows Links Still Carry Weight
Google, Marketing, News, SEOEvery year, Moz publishes a complete review of the search ranking factors that most influenced the search results pages for the year. Now, they have released their latest study, which they say is the largest they have yet to do.
The study attempts…
What Does Google’s Restructuring Mean For Search?
General, Google, News, SEO
As you may have heard, yesterday Google announced massive restructuring that included launching a new parent company called Alphabet and appointing a new CEO. This is obviously big news, but it has also left many webmasters scratching their…
Study Shows Mobile-Friendly Sites Are Dominating Mobile Search Results Pages
Google, Marketing, Mobile, News, SEO
When Google rolled out its Mobile-Friendly Algorithm the results were initially underwhelming. Despite weeks of frightening articles about the so-called “Mobilepocalypse” or “Mobilegeddon”, the search results listings were largely the…
How To Get Started Building A Following On Pinterest [Infographic]
Advertising, Infographic, Marketing, Social Media MarketingPinterest doesn’t get the attention of some of the larger social sites such as Facebook or Twitter, but ignoring it when you’re considering which social networks to market on may be a huge mistake, especially if you are an e-commerce business.
Pinterest…
John Mueller Explains Panda Update’s Slow Rollout
General, Google, Marketing, News, SEO, Video
The recently announced Google Panda algorithm update raised eyebrows for several reasons. Of course, any Google algorithm news is worthy of attention, but this specific update was unique in several ways that had SEOs and webmasters wondering…
Google Finally Makes Google+ Optional For Users
Advertising, Google, Google Plus, Marketing, News, Social Media Marketing
Google+ has been a controversial and underwhelming social media platform mostly populated by profiles made out of obligation in order to use Google’s services, but this will change soon as Google announced Google+ will no longer be a requirement…
Google Panda 4.2 Began It’s Long Roll Out Over The Weekend
Google, Marketing, News, SEO
Google has confirmed it has released a Google Panda refresh over the weekend, over 10 months after the last update to the algorithm.
The latest refresh is unique from past updates as it went virtually unnoticed by webmasters until it was…
New Facebook Video Options Give Page Admins More Control Over Their Content
Advertising, Facebook, Marketing, News, Social Media Marketing, Video
As Facebook’s video platform continues to grow in popularity, the social media giant is releasing a new set of tools aimed at making it easier for Page owners to control and manage their video content.
Now, when Page admins upload videos…
Survey Finds 90 Percent of Shoppers Use Smartphones While In Stores
Advertising, General, Marketing, Mobile, News, SEO
Mobile search has gotten a lot of attention this year as it has overtaken desktop search in many metrics, but a new report from mobile loyalty company SessionM shows how ubiquitous the use of mobile devices to aid in the shopping experience…


