The TMO Blog

Say Hello To RankBrain, Google’s New AI Search Signal

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Move over Penguin and Panda, Google’s newest search signal doesn’t rely on engineers to keep it updated and refreshed. RankBrain, a new artificial intelligence system, is already processing a “very large fraction” of searches on Google…
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YouTube Announces Ad-Free Subscription Service ‘YouTube Red’

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YouTube has long been a favorite platform for online video advertisers, thanks to its full-featured and highly effective ad service. However, that might be changing in the near future. YouTube has announced it will be launching an ad-free…
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Google Announces Over Half Of All Searches Are Coming From Mobile Devices

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Last week, during Recode’s Code/Mobile conference, Amit Singhal, senior vice president of Google Search, announced that over half of all searches conducted on Google each month are coming from mobile devices. Mobile has quickly become a…
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The Keys To A Successful Holiday Email Campaign [Infographic]

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Retailers across the country are preparing for the upcoming holiday season, but you never want to waste your efforts on marketing practices that won’t produce results. According to a recent report from Campaigner, social integration, mobile…
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Instagram Launches Official Account Dedicated To Helping Businesses

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Social media marketing is a great way to connect with your audience and raise awareness for your business, but getting started can be difficult. Every social network has its quirks and kinks to manage and you can’t use the same recipe for…
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Facebook Is Challenging YouTube With New Video Features

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Before long, Facebook’s video service is going to look a lot like YouTube. Facebook announced several new features to their mobile app that will seem very familiar to YouTube users and will make videos an even larger part of the Facebook…
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Sales Forecast Predicts Booming Online Sales This Holiday Season

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Halloween isn’t even here yet, but many retailers are already prepping for the holiday sales surge. According to the National Retail Federation, those retailers can also plan on seeing an even more sales than last year. The NRF predicts…
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Google Targets Hacked Spammy Sites With New Algorithm Changes

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Google is launching a new set of algorithm changes intended to remove hacked sites that spew spam from the search engines. According to the company, the changes will affect approximately 5% of queries and has already begun rolling out. Google…
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Google Display Network Commits To Only Charge For Ads That Get Seen

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This week, Google announced it would make a big change to ensure advertisers are only charged for display ads that are viewed. During a keynote discussion at SMX East in New York, Brad Bender, vice president of product management of the Google…
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