The TMO Blog

Tumblr Lets Advertisers Make a Day of It With “Sponsored Days”

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Do you ever wish your company could just take over the web for one day? Well Tumblr will help you do the next best thing with its new ad product Sponsored Day. It doesn’t let you rule over the entire internet, but it does allow you to “take…
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Google Responds To Claims They Would De-list Non-Mobile Friendly Sites

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Google’s upcoming mobile-friendly algorithm has webmasters panicking as the deadline fast approaches. As always, when there is fear there is also plenty of misinformation. In particular, there is one myth going around which is stirring up…
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Top YouTube Ads For March Show How Video Ads Can Build Brands

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YouTube has long been the number one platform for video advertisers despite some recent challenges from Facebook. The top YouTube ads for last month give a good indication why so many advertisers trust the platform to help them build their brands. The…
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U.S. Smartphone Ownership Reaches All Time High

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This year is already proving to be a big one for the mobile internet. In the past few months, mobile browsing has overtaken desktop browsing, Google has announced a huge “mobile-friendly” algorithm update, and smartphones are continuing…
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Pew Study: Facebook Still The Leader Among Teens

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Are we at peak Facebook? I hear that question all the time, with all sorts of statistics to suggest the social media giant is beginning to falter, but a new study by the Pew Research Center shows Facebook is standing strong. The most commonly…
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Marketers are Favoring Facebook Video Over YouTube for Video Ads

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YouTube has been the prime place to be for video advertising for years, but Facebook is making a strong effort to take the throne. It also seems to be working. A new survey from video advertising company Mixpo suggests Facebook video may overtake…
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Don’t Fear The Google ‘Mobilepocalypse’ With This Infographic

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You would think the sky is falling given how webmasters and online marketing experts are responding to Google’s huge upcoming mobile algorithm. Sites are tossing around all manner of terrifying nicknames such as the mobilepocalypse, mobilegeddon,…
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April Fools’ Day Runs Amok At Google

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April Fools' Day is here yet again, and if you’re reading this chances are you have already encountered at least one of Google’s numerous practical jokes. The company has always been big on the prankster’s holiday, but they have taken…
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Three Tips For Preparing Your Site For Google’s Mobile-Friendly Algorithm

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Google’s upcoming mobile-friendly algorithm is fast approaching, and many webmasters have questions about exactly what they need to do to prepare their sites ahead of time. This was especially clear in a recent Google+ Webmaster Hangout which…
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