The TMO Blog

Top YouTube Ads For March Show How Video Ads Can Build Brands

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YouTube has long been the number one platform for video advertisers despite some recent challenges from Facebook. The top YouTube ads for last month give a good indication why so many advertisers trust the platform to help them build their brands. The…

U.S. Smartphone Ownership Reaches All Time High

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This year is already proving to be a big one for the mobile internet. In the past few months, mobile browsing has overtaken desktop browsing, Google has announced a huge “mobile-friendly” algorithm update, and smartphones are continuing…

Pew Study: Facebook Still The Leader Among Teens

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Are we at peak Facebook? I hear that question all the time, with all sorts of statistics to suggest the social media giant is beginning to falter, but a new study by the Pew Research Center shows Facebook is standing strong. The most commonly…

Marketers are Favoring Facebook Video Over YouTube for Video Ads

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YouTube has been the prime place to be for video advertising for years, but Facebook is making a strong effort to take the throne. It also seems to be working. A new survey from video advertising company Mixpo suggests Facebook video may overtake…

Don’t Fear The Google ‘Mobilepocalypse’ With This Infographic

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You would think the sky is falling given how webmasters and online marketing experts are responding to Google’s huge upcoming mobile algorithm. Sites are tossing around all manner of terrifying nicknames such as the mobilepocalypse, mobilegeddon,…

April Fools’ Day Runs Amok At Google

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April Fools' Day is here yet again, and if you’re reading this chances are you have already encountered at least one of Google’s numerous practical jokes. The company has always been big on the prankster’s holiday, but they have taken…

Three Tips For Preparing Your Site For Google’s Mobile-Friendly Algorithm

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Google’s upcoming mobile-friendly algorithm is fast approaching, and many webmasters have questions about exactly what they need to do to prepare their sites ahead of time. This was especially clear in a recent Google+ Webmaster Hangout which…

Google’s New Program Seeks to “Put Our Cities On The Map”

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Google is doubling down on their efforts to bring local businesses around the world online with a new program called “Let’s Put Our Cities on the Map.” The new program seeks to assist small businesses and local organizations from over…

Facebook Announces New Enhancements and Improved Integration

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Facebook unveiled several big upgrades to its current platform of products and services this week during its annual developer conference in San Francisco. The biggest announcement has been rumored for some weeks, but the social media giant…