The TMO Blog

Help Your Customers Plan Their Holiday Shopping With Three New Google Features
General, Google, NewsLast year, Google gave businesses the ability to list their busiest hours on Google Maps listings so that customers can better plan their shopping during the holiday season. Now, they are taking it a step further.
Instead of relying on businesses…
Instagram Puts Its Own Twist On Live Video
Marketing, News, Social Media Marketing, Video
Considering the success of live video on Facebook and other social media platforms, it doesn’t come as much of a surprise that Instagram is trying its hand with live video. But, they have put their own twist on it.
Today, the social photo…
Google’s Mobile-First Index Won’t Include AMP Pages
General, Google, Marketing, Mobile, News
Google has already begun rolling out its mobile-first index to some users, but there are still a lot of questions about how exactly the search engine’s new separate index actually functions.
One such question got a surprising answer yesterday…
Google’s Price Extension Ads Get A Makeover
Advertising, Google, News, PPC
Google is giving AdWords’ price extensions a makeover this week to make prices even more prominent in search results, according to an announcement Monday.
Price extensions are one of Google’s many extended ad formats designed to highlight…
App Install Ads Come To Bing
Advertising, Mobile, News, PPC
Bing is officially expanding their ad format selection to include app install ads in a pilot program open to all US advertisers. These ads are designed specifically to drive users to install apps when searching from their mobile devices.
The…
Brands Can Now Send Sponsored Messages On Facebook Messenger
Advertising, Facebook, Mobile, News, Social Media Marketing
Facebook has been expanding their advertising service across every aspect of their platform for years, but one area has remained completely ad-free for users despite this – until now.
Facebook has officially launched ads within its Messenger…
Google Officially Starts Experimenting With “Mobile-First” Index
Google, Marketing, Mobile, News
As announced last month, Google is officially making its first step towards the launch of mobile-first indexing with the test of its mobile-first search index.
The company confirmed the testing has officially started via its company blog:
“Although…
Accelerated Mobile Pages Now Support Forms
General, Mobile, News, Web Design
The Accelerated Mobile Pages project says it has made its stripped-down superfast mobile pages even more versatile with the ability to support forms in AMP HTML.
AMP uses a simplified version of HTML to provide pages faster than usually possible…
Worldwide Mobile Internet Usage Eclipses Desktop For The First Time
General, Marketing, Mobile, News
Mobile internet usage has been steadily gaining ground for years, and just last month it hit another milestone. According to a press release issued yesterday from StatCounter, mobile and tablet internet usage has finally exceeded total desktop…


