With the holiday shopping season kicking into high gear, Google is rolling out new features to help retailers maximize their sales. Google announced two new AdWords features this week aimed at helping businesses keep in contact with customers during the holiday shopping season, even when they are offline. Subscribe To Text Updates The first feature […]
Like Google, Bing has been increasingly focused on delivering a mobile-friendly version of the web to its growing number of mobile users. Now, Bing has released a tool to help webmasters ensure their site meets the search engine’s standards for mobile-friendliness. Specifically, the tool reviews your site based on the following criteria to decide if […]
Your homepage is the face of your business. It is the first thing most visitors see when they visit your site for the first time and it is where you make your first impressions. If you already have a solid homepage with killer copy, that can be great news. But, there is a good chance […]
After months of anticipation, Pinterest’s Buyable Pins have finally come to Android. The long-awaited e-commerce feature was launched for iPhone and iPad users back in July, but the service only started rolling out for Android users last week. The company also announced that it is launching “The Pinterest Shop,” which is a curated collection of […]
Businesses are increasingly using Facebook to advertise their business to one of the largest audiences in the world, but a new survey suggests many businesses are forgetting social media is a two-way street. According to a Sprout Social study, the majority of retailers are ignoring their customers’ requests on social media, a finding which is […]
With Halloween in the rear-view mirror we have officially entered the holiday season, and Google is rolling out new features to help businesses prepare. Google My Business announced it is launching a new feature that allows businesses to set their holiday hours in advance, so shoppers will always know when you are open. In the […]
While it is increasingly important for your site to be mobile-friendly, there are some unique risks to running a mobile-friendly site webmasters should be aware of. Google has been encouraging sites to implement mobile-friendly strategies, but it is also cracking down on mobile-only redirects if they are used for fraudulent or deceptive purposes. Most of […]
While most people are getting ready for Halloween by preparing their costumes and making sure they have plenty of candy for trick-or-treaters, Bing is getting prepped by launching Halloween-related Cortana searches and a special Bing map showing the locations for haunted houses in the US, UK, and Canada. In fact, Bing is prepared to help […]
Move over Penguin and Panda, Google’s newest search signal doesn’t rely on engineers to keep it updated and refreshed. RankBrain, a new artificial intelligence system, is already processing a “very large fraction” of searches on Google every day. RankBrain was announced in an exclusive report from Bloomberg and has already been implemented to help Google […]
YouTube has long been a favorite platform for online video advertisers, thanks to its full-featured and highly effective ad service. However, that might be changing in the near future. YouTube has announced it will be launching an ad-free subscription service starting on October 28th, in order to meet the demands of users. The new service, […]
