It seems something odd is happening over at Google AdSense. While there is always a pretty much constant stream of complaints coming in about drops in CTRs (click through rates), they are usually isolated cases. Most often, an individual is simply experiencing a problem and their issues are easily resolved. But, over the past week […]
There’s a new manual action showing up in Google Webmaster Tools, according to Jessica Lee from Search Engine Watch. Webmaster Tools was updated over the summer so that site owners could be notified when a specific type of manual action had been taken against the site, and since then the waters have been fairly quiet. This […]
After an underwhelming debut in February, it appears AdWords Offer Extensions is being sent to the grave in favor of Google Offers. Ginny Marvin explains that AdWords Offer Extensions was intended to allow advertisers to dedicate extra real estate in their search ads to promoting in-store coupons and discounts. There was little excitement surrounding the […]
It is hard to ignore how quickly mobile traffic has grown to become an essential part of how people access the internet, but there are still a fair amount of brands burying their heads in the sand and pretending nothing has really changed. It is almost astounding to see how many are stuck in the […]
