YouTube may be one of Google’s largest platforms, but it gets treated a bit like the black sheep when it comes to Google’s ad services. Targeting has been limited compared to typical AdWords options, and ad options have been built around desktop functionality first. This is all starting to change, as Google says it is […]
Google+ is dead. Long live Google+. Google announced it is retiring the “classic” Google+ we all know and replacing it with an all-new updated version with several big updates. The company says it is aiming to please users with several of the most heavily requested updates from the Google+ community. ”With this latest round of […]
In just five months Instagram Stories has grown into a force to be reckoned with, as the company has launched numerous new features like links, live video, and hands-free video recording. Now, the platform is working to make Stories more attractive to businesses with ads and insights for Stories. According to Instagram’s own numbers, over […]
Google has officially begun rolling out the intrusive mobile interstitial penalty yesterday after months of warnings the penalty would be launched on January 10, 2017. The roll-out was confirmed by both John Mueller and Gary Illyes yesterday. it's rolling out. yay! — 🍌 John 🍌 (@JohnMu) January 11, 2017 it's rolling out, yes — Gary […]
Video finally came into its own as a content marketing format over the past year, with the launch of 360-degree videos, Facebook Live, and all sorts of new features for video marketing on Twitter, Instagram, and Snapchat. It was only a matter of time, as video has been a huge part of the online ecosystem […]
Bing has unveiled the top marketing keywords searched for throughout last year, based on their US search data. The new reveal sheds light on what people are thinking of and what the biggest upcoming trends are, with personal assistants beating out the competition. ”Personal assistants and artificial intelligence were a clear priority for marketers over […]
Google is making some changes to protect users’ sensitive information online, and it could lead to your site being marked as non-secure by Google’s web browser at the end of this month. Google released a warning that as of the end of January 2017, Chrome will mark sites without HTTPS as non-secure if they collect […]
There’s a new malicious SEO tactic making the rounds and your Google My Business listings could easily be the victim, according to web security company Sucuri. The company says individuals are sneaking inappropriate or damaging photos into GMB listings with the intent of damaging a business’s reputation and image. What makes this type of exploit […]
When it comes to marketing your business, it’s all about image. How people perceive your business will decide whether they decide to come in the door or walk away. This is especially true online. One of the first images people will see when they find your business is almost always your photos in your local […]
Google has finally released its annual year in search list, breaking down the biggest stories and searches of the past year. As usual, it is broken down into several categories and countries, making it easy to see what was trending in 2016 in your area or around the world. Google’s Top 10 Worldwide searches of […]
