Instagram’s carousel feature for ads has been popular with brands as a great way to highlight their products and tell a story in their ads, and now it is coming to everyone. Instagram announced this week it will be sharing the slideshow-like carousel ads to organic posts with all users, as well as expanding the […]
Do you have an on-site search engine to help visitors find the products and content they want? Do you rely on Google’s Site Search service for your search engine? If so, you should begin making plans for a replacement. Google has confirmed it will be shutting down the Google Site Search product and discontinuing support […]
Finding the right length for video ads can be a tricky balancing act. Too short and you can’t get your message across. Too long and you annoy or lose your viewers’ interest. Apparently, 30-second ads fail this tightrope walk, as YouTube has officially announced it will be doing away with 30-second unskippable ads starting next […]
Giving your visitors a place to comment on content or in a forum on your site is a great way to encourage interaction and build a bond with potential customers. But, it can be a headache trying to keep any sort of open comment area clean from spammers, trolls, and other sorts of nogoodniks. This […]
YouTube has been teasing its plans to expand its live streaming services for over eight months, and that plan is finally coming to fruition. The video platform says it is bringing mobile live streaming to its biggest content creators, with plans to share the feature with everyone soon. YouTube is also releasing a new chat […]
It’s no secret that there are lots of bad people trying to operate scams online. Bing’s latest report on bad ads makes that crystal clear, as the search engine has removed over 130 million ads and banned 175,000 advertisers in just the last year. Somewhat surprisingly, that number is actually 120 million fewer ads than […]
The Super Bowl is advertising’s biggest day of the year with brands spending millions to get their products in the spotlight. Many tune in just to enjoy the biggest ads of the year and this year commercials gave audiences a fair share of laughs, pangs of nostalgia, and surprises – though maybe not anything as […]
Pinterest has been teasing its leap into search advertising for months, if not years. While the company is still yet to open its search advertising platform for all businesses, it continues to test search ads with a limited number of partners. Now, the company says it will open its ad product to a wider number […]
Over the past year or so you have probably noticed a pretty big shift happening on your Facebook News Feed. Video content has taken over, making up a huge portion of what you see on the platform. To help sort through the influx of videos, Facebook is refining their News Feed algorithm with a new […]
While Google largely pretends Bing Ads doesn’t exist, Bing has been working hard to make it easier for advertisers to manage campaigns for both services from one place. This started by offering the ability to import Google AdWords campaigns directly to Bing Ads, but now the company is expanding this with the ability to automatically […]
