YouTube has been teasing its plans to expand its live streaming services for over eight months, and that plan is finally coming to fruition. The video platform says it is bringing mobile live streaming to its biggest content creators, with plans to share the feature with everyone soon.
YouTube is also releasing a new chat tool known as Super Chat to help creators monetize live streams.
Mobile Live Streaming
YouTube has built mobile live streaming directly into its mobile app, with a single catch. You must have at least 10,000 subscribers to use it. If you happen to already have a sizable following, launching a mobile live stream is as simple as opening the app and tapping the capture button.
The company plans to bring the tool to everyone in the coming months, but there is currently no firm estimate of when to expect it.
In the announcement, YouTube says streamed videos will have all the features you expect from normal YouTube videos. Streamed videos will be:
- Discoverable via recommendations and playlists.
- Protected from unauthorized use (using Content ID).
To accompany the release of mobile live streaming YouTube has also launched Super Chat, aimed at monetizing live content.
Super Chat essentially lets any viewer purchase a chat message that will be especially prominent in the chat feed and can be pinned to the top of the chat window for up to five hours. Super Chat messages will also be highlighted with a color and other viewers can see the amount paid.
Super Chat is now live to creators with 10,000 subscribers across 20 countries and viewers in over 40 countries.