Your Google My Business listing is one of the best ways to make sure potential customers in your area find your business. The listings provide the information about where your business is, your hours, and what types of products or services you offer, and the listings often appear above any other regular search results.
Now, Google is making it easier than ever to maintain and edit your GMB listings by letting you manage them straight from the search results pages.
When you search for your business while logged into the Google account associated with your GMB listing, you will now be shown a new dashboard where you can edit your business information, add new stylish photos, share posts about your business, and even see how many views your listing is receiving.
If you are like the many businesses who have incomplete listings or haven’t updated your business info in years, now is the time to take action. Google highlights a number of reasons that having a thorough and informational listing is important for local businesses in their announcement, including:
- More than 80% of online searchers use the web to find local information.
- Businesses with complete listings on Google are twice as likely to gain customer trust, and
- 38% more likely to attract in-store visits
- 29% more likely to see a purchase