The TMO Blog

Let AdWords Do Some Work For You With Rules

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Google AdWords allows you to automate a great deal of your campaign management. One particularly helpful aspect to automate is keyword bidding. Joel Chudleigh has a great rundown at Business2Community of how to set rules in AdWords to ideally…
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Which Google Algorithm Update Is Which?

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With all of the changes Google made in the past year, it is easy to get mixed up as to what changes affected what areas of a site's SEO information, and what was penalized by which algorithm updates. Combine that with a disavow links tool which…
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Create New Posts From Facebook’s Ad Tool

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Though it isn't a groundbreaking update, Facebook has made their ad tool a little more seamless by allowing users to create a new post without leaving the ad center. This isn't a development that will improve your ad performance or get you…
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What Responsive Design Isn’t

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I've explained what responsive design is fairly exhaustively. We all know its benefits  and at this point it is one of the biggest buzzwords in web design around. But, with any hugely popular web design method, a fair amount of misunderstandings…
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Now Use AdWords Express To Promote Your Google+ Page

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There's been an interesting development with Google's AdWords Express, which is marketed as a headache-free alternative for small businesses. Recently, Google announced that you could use the ads Google sets up for you with your budget in AdWords…
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Fireworks vs. Photoshop – Which Is Best For Web Design?

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Photoshop is the program for graphic design. At this point, that is considered more of a fact than an opinion. It is the standard which just about everyone that can afford it uses. It might not actually be the best for web design anymore, however. Fireworks,…
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How Does On-Page Optimization Stand Up In 2013?

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SEO as a whole can be split into two different categories: on-page and off-page optimization techniques. On-page optimization is focused on everything you can do to boost your rankings directly on your webpage. Off-page SEO concerns aspects…
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Facebook Mobile Ads: A Growing Trend

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Facebook mobile has allowed ads for less than a year, but they've put a lot of effort into making it an effective platform. Now they are seeing the benefits of that, as 20% of the ad buys on Facebook are for the mobile format. The price of…
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What is @font-face? A CSS Guide

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Not too long ago, web designers were restricted to a set of universal type faces that were installed on nearly every computer. If they wished to use more extravagant typographical designs, they pretty much always had to create images with…
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