The TMO Blog

Twitter Users Expect Responses From Brands Within an Hour

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Think you can get away with not responding to tweets directed at your brand's Twitter account? It shouldn't come as a surprise that ignoring those tweets or even putting off responding, can be terribly damaging to your brand. Social media…
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Bing Unveils Full Page Hero Ads For Branded Searches

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You may remember that Google recently started testing large banner ads on branded searches. It raised quite a stir in the online community, mostly because it seemed that Google blatantly broke an older promise to never show banner ads. But,…
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The Best Metrics For Successful Marketing

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Metrics are an essential part of every online marketer's life. They are an absolute necessity for knowing exactly how your campaigns are performing and how you can best make improvements. It may be of some surprise however that these metrics…
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6 Tips for Getting Your Brand on Instagram

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Everyone knows about Facebook and Twitter, and even the smallest business owners tend to feel like they have a pretty good idea what they are doing on the two biggest social media platforms. But, some social media isn't as easy to understand…
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The iPad Still Dominates Tablet Traffic

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Last week, Apple announced their new iPads, the iPad Air, a thinner, lighter, and more powerful version of their full-size tablet, as well as an updated iPad mini with Retina Display. The broad public response to Apple's latest products seems…
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Why Do You Need A Designer and a Developer For Your Site?

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Most people may not know this, but web design has two distinct sides. You'll notice this when you begin to build a site and learn you need to hire a designer and a web developer, or one of those rare few who are great at both. But, what does…
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Matt Cutts Says More Indexed Pages Doesn’t Always Lead To Better Rankings

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If there is one way to concisely explain the changes Google's search algorithms have gone through in the past couple years, it would boil down to "bigger is not always better." Gone are the days that you can jam as many keywords as you could…
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Could Bing Ads Be Better For Small Businesses?

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Just as with search, when we talk about PPC advertising, we almost naturally shift the majority of our attention to Google and their AdWords advertising platform. It makes sense on the surface, Google receives a significantly higher volume…
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Google Tests Banner Ads For Branded Searches

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Last week some people began noticing that large banner ads were appearing on Google for a select few branded search results. This test of huge banner ads has caused quite a bit of a stir across the internet, especially because it seems to break…
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