For the first time, Google has released the full version of their Search Quality Rating Guidelines, a document used by Google Search Quality Rates to help determine how to rate the search results they are testing. The document has become public in the past, through several leaks. Just this week, the October version was leaked. […]
Black Friday is a crucial day for businesses across the nation, but for many e-retailers it can be hard to stand out from the noise and connect with their audience. That is much easier to do however, if you go where all the shoppers already are. A new study funded by Pinterest suggests the popular […]
With the holiday shopping season kicking into high gear, Google is rolling out new features to help retailers maximize their sales. Google announced two new AdWords features this week aimed at helping businesses keep in contact with customers during the holiday shopping season, even when they are offline. Subscribe To Text Updates The first feature […]
Like Google, Bing has been increasingly focused on delivering a mobile-friendly version of the web to its growing number of mobile users. Now, Bing has released a tool to help webmasters ensure their site meets the search engine’s standards for mobile-friendliness. Specifically, the tool reviews your site based on the following criteria to decide if […]
Your homepage is the face of your business. It is the first thing most visitors see when they visit your site for the first time and it is where you make your first impressions. If you already have a solid homepage with killer copy, that can be great news. But, there is a good chance […]
After months of anticipation, Pinterest’s Buyable Pins have finally come to Android. The long-awaited e-commerce feature was launched for iPhone and iPad users back in July, but the service only started rolling out for Android users last week. The company also announced that it is launching “The Pinterest Shop,” which is a curated collection of […]
Businesses are increasingly using Facebook to advertise their business to one of the largest audiences in the world, but a new survey suggests many businesses are forgetting social media is a two-way street. According to a Sprout Social study, the majority of retailers are ignoring their customers’ requests on social media, a finding which is […]
With Halloween in the rear-view mirror we have officially entered the holiday season, and Google is rolling out new features to help businesses prepare. Google My Business announced it is launching a new feature that allows businesses to set their holiday hours in advance, so shoppers will always know when you are open. In the […]
While it is increasingly important for your site to be mobile-friendly, there are some unique risks to running a mobile-friendly site webmasters should be aware of. Google has been encouraging sites to implement mobile-friendly strategies, but it is also cracking down on mobile-only redirects if they are used for fraudulent or deceptive purposes. Most of […]
While most people are getting ready for Halloween by preparing their costumes and making sure they have plenty of candy for trick-or-treaters, Bing is getting prepped by launching Halloween-related Cortana searches and a special Bing map showing the locations for haunted houses in the US, UK, and Canada. In fact, Bing is prepared to help […]
