The TMO Blog

Try Out Apps Before You Download With AdWords Search Trial Run Ads

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As promised, Google is launching ads in Android search results which will allow users to test out games before deciding whether to download them. Google announced the feature was coming in the next few weeks during its Developer Day at Game…
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March Madness Takes Over Bing’s Search Results

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March Madness is upon us and everyone is getting into the spirit, including Bing. The search engine has launched their smart answers in the search results for March Madness and other related searches to see brackets, scores, and predictions. Users…
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Pinterest Extends Self-Service Ad Tool To All U.S. Businesses

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Pinterest’s promoted pins and ads have made a huge splash in the 18 months of beta testing its small platform with select brands, and now it is set to become even bigger. The site is rolling out its ad tool, Promoted Pins Ad Manager, to all…
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How To Make The Perfect Facebook Ad [Infographic]

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While most users still think of Facebook as mostly a way to interact with their friends, post selfies, and share information, many businesses and marketers are starting to realize just how powerful Facebook’s advertising platform is. While…
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Say Goodbye To Google PageRank

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Despite once being the gold standard for assessing a site’s authority and optimization, Google announced this week it will be shutting down PageRank and all toolbars featuring the tool will no longer show a PageRank score. The algorithm-based…
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Google Experiments With Cards For Local Businesses In Search Results

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Google is experimenting with a new change that could up the profile of local businesses in the search results. The search giant is conducting a limited test featuring a new card carousel of results and content from local businesses near the…
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Google Finally Explains The Removal Of Right Rail Ads … Kind Of

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When Google recently removed all text ads from the right rail of search engine results pages (SERPs), it caused quite a stir among both advertisers and webmasters who rely on organic traffic for their business. The change in design and the…
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Facebook Announces ‘Your Business Story’ and Advertising Milestone

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Facebook announced a new video offering for small businesses called Your Business Story, which would allow Pages to easily create and share montage-videos incorporating still images and music. At the same time, the company let slip that it…
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How To Make Your Email Outreach Standout [Infographic]

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It can be easy to be distracted by the flash and excitement of new marketing mediums and strategies, but there’s a reason some old staples don’t seem to ever go away. Email marketing remains one of the most effective ways to boost sales…
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