The TMO Blog

Explaining How Google Maps Reviews Work

Google explains what goes into reviewing and moderating Google Maps reviews to ensure consumers can rely on them to give an accurate view of local brands.

Google Says 90% of Consumers Will Give You Their Email Address For The Right Incentive

Advertising, Google, Marketing

A new study indicates that 90% of consumers are willing to give brands their email addresses, so long as there is an incentive.

Instagram Adds New Ways To Remix Videos and Promote Live Streams

Marketing, Social Media Marketing, Video

As part of its ongoing effort to expand its video capabilities, Instagram says it is introducing new ways to promote and remix videos on the platform.

Google Ads Tests Using Favicons To Make Ads Standout

Advertising, Google

Google Ads is testing including small favicons next to links in ads shown on search results.

Instagram Subscriptions Introduces a New Way To Monetize Your Social Media

Marketing, Social Media Marketing

Instagram Subscriptions promises creators on the platform a new way to make a regular income from their biggest fans.

Google Business Profiles Adds New Delay Before Managers Can Access Accounts

Google, Marketing, News

Google Business Profiles (formerly called Google My Business) has added a new waiting period for new profile managers or owners when they have been added to an account.

LinkedIn To Test Audio-Only Virtual Events

General, Marketing, News, Social Media Marketing

With new data showing that LinkedIn’s virtual events are experiencing a surge in participation, the company announced it is testing audio-only events.