The TMO Blog

Is Google Going To Listen To Your TV Before Giving Search Results?

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Yesterday morning, Bill Slawski from SEO By The Sea discovered that Google has been granted a patent which suggests they are working on a method to use information about what is showing on television in your area as a ranking signal in search…
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Can Your Brand Benefit From an App? This Report May Help You Decide

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As online marketing tries to adapt to smartphones and social media, another burgeoning opportunity to establish a brand is growing. Apps are quickly becoming part of every day life for many people, and a new analysis from Localytics shows that…
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An Essential Glossary for SEO

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Online marketing can be difficult for newcomers to get a grasp on thanks to the absolutely huge amount of jargon involved. It can be mind boggling to attempt to work through all the terms without any clear or simple explanation offered. Worst…
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Google Is Updating AdWords Formats To Highlight Ad Extensions

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Close to a year after introducing ad extensions and formats to the AdWords Ad Rank formula, Google has announced they will be increasing their visibility as it becomes more and more clear that ad extensions improve ad performance almost universally. Starting…
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The Latest Ranking Factors Study Confirms Content is King

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Seeing as Google isn't giving away their search engine ranking factors playbook anytime soon, many people working in the search industry work constantly to discern as much as possible about how the biggest search engine ranks websites. One group…
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YouTube Crowned The Most Effective Paid Advertising Social Media Platform

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You might assume that the largest social media platform would have the most effective paid advertising platform, but Facebook's platform doesn't hold the title according to a report from VentureBeat. According to the report based on a study…
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Google Authorship Is Still Dead, But Author Rank Is Alive and Well

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Last week, Google confirmed they would be pulling all authorship information from their search results pages but confusion between Google Authorship and Author Rank has been causing some chaos in the SEO world. Before you start burning bridges…
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HTTPS URLs Don’t Appear To Get Any Rankings Boost

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A few weeks ago, Google announced they would begin favoring sites who switch to HTTPS in search results. At the time of the announcement, most of the SEO community was skeptical at best and few believed the HTTPS ranking factor would have any…
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Google Removes Authorship Information From Search Results

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There was a time not too long ago when every SEO professional felt confident proclaiming that Authorship was the future of search, but it appears the predictions couldn't have been much more incorrect. When Google was pushing Authorship as…
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