Google Authorship Is Still Dead, But Author Rank Is Alive and Well

Last week, Google confirmed they would be pulling all authorship information from their search results pages but confusion between Google Authorship and Author Rank has been causing some chaos in the SEO world.

Before you start burning bridges that feed into Author Rank and can legitimately help your site, take the time to check out the explanation on the situation from Danny Sullivan. The explanation helps clear up how authorship can die and Author Rank is still alive and as important to search as ever.