This month, Google announced that more than half of all web pages in its search results around the globe are being pulled from its mobile-first index. That means that the majority of pages being shown in Google’s search results were crawled, indexed, and ranked based on the mobile version of that page. As such, it […]
Instagram has released a set of new features aimed to encourage better engagement and participation with followers, especially when live streaming or creating Stories. Countdowns Do you have a big event, announcement, or live stream coming up? Now you can highlight it with an interactive countdown sticker in your Instagram Stories. Once you’ve created […]
Google+ is being shut down four months earlier than initially announced after a second data breach, according to a new announcement by Google. Additionally, all Google+ APIs will be shut down within the next 90 days. Originally, Google announced it would be shutting down the service in August 2019. The decision came shortly after it […]
YouTube is changing how it previews videos on its home tab by making all videos silently autoplay by default. The new “Autoplay on Home,” as it is being called, is expected to roll out to all mobile users on iOS and Android devices within the coming weeks. If you are a subscriber to YouTube Premium, […]
While Google is never going to reveal their “secret recipe” that is used to rank the billions and billions of web pages around, the company still wants to help you ensure your site is performing as well as possible. To help with this, Google has launched a new tool designed to evaluate your website and […]
While most companies won’t tell you the exact science behind their search engines, Facebook has decided to take a different route. As part of their recent push to be more transparent about how the site uses content from users across its platform, Facebook has released a short video explaining how its search results work. How […]
Google My Business is now letting businesses specify their service area. This is particularly big news for companies that service a wide area or tend to work in an area aside from their physical location. In the past, the search engine automatically specified a listing’s service area based on their physical location. That could be […]
Pinterest has launched a new ad format that gives advertisers the ability to promote up to 5 different products with a single ad. The new “Promoted Carousel” ads combine 5 normal ad posts into a single ad unit, which will let viewers swipe through products or different ad experiences. The format is built with unique […]
When Twitter announced it was doubling the length limit for tweets from 140 to 280 characters, there was a lot of speculation about how it would affect the platform. Now, a year later, we finally have hard data about the effects of the new character limit, and some of the findings are surprising. Tweets Are […]
A new survey shows just how prominent voice search is becoming in the journey from shopping to purchase. According to the latest survey from Chatmeter, approximately 90% of smartphone owners say they use their device’s virtual assistant. More importantly, a large group of those are specifically using voice search to look for local business information. […]
