Today Google’s made a major change in Google Places (known to many as Google Maps). The 7-box is no longer a separate entity, but is now merged with the full organic results. This is a game-changer for SEO.
You may have heard about this, but Bing and Facebook have joined forces, and now Bing is going to start displaying results based on Facebook posts.
This is pretty big news. Google’s just released (on 9/9/10) a new site, called the Google AdWords Small Business Center. This is a site dedicated to helping people learn more about how to use AdWords or how to improve existing accounts.
There are several lessons here, with tips and even a link to the AdWords Beginners’ Guide. It looks to be a good place for people to learn about AdWords, although the site by itself doesn’t appear to be fully comprehensive. However, they do include links to other pages, including a link that allows you to search for an AdWords Pro (such as myself, yes, I am an AdWords Pro) to help take care of all of the work involved in managing your AdWords account.
At any rate – if you’re having trouble with your AdWords account in any way, I recommend checking out Google’s new Small Business Center. It might give you the help you’re looking for.
As most everyone has noticed by this point, Google Instant is now live. Searches provide results real-time, making the things you’re searching for appear more quickly, and in some cases, allowing searchers to find other results they may not otherwise have discovered. There is a lot of speculation out there on how this will affect SEO.
Nothing really new here, but sometimes it’s good to see what the big guns think about search engine optimization. Does Google approve of SEO? Do they have an opinion on it? Good? Bad?
Well, they most certainly have an opinion on it. In fact, they even offer solid advice to anyone interested on the Google SEO page (a page with guidelines, within the Webmaster Tools pages).
Google AdWords has a new tool they’re trying out. It’s called the AdWords Campaign Experiments (or ACE). It’s taking some testing that normally takes a while and making it faster. Read more
One of Google’s new developments is the adding of another search element to their engine. Time. You can now search for a certain “freshness” of content in Google’s cache. Read more
The news is out, Google is not a fan of Microsoft Windows. The main reason is security concerns, the vulnerability that is present with the hackability of the operating system. Read more
Google’s making some changes to their standard search results, to include a left hand nav bar. This has made some people (including Business Insider) wonder if it’s to imitate what Bing already has in place – a side panel to have different links for images, videos, etc.
This change will affect how people view results in general, although Google’s advertising approach will likely not change heavily. We’ll have to see what the response is when they go fully live with these changes.
You can see Google’s words on the new SERPs here:
Google is continuously finding new ways to measure the quality of web sites, to choose which pages should be ranked higher. Relevance is still king for SEO, but one new element for search engine optimization (listed by Google directly) is web site speed. Read more
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