The TMO Blog

Google Makes Changes To Their Link Schemes Help Document

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After two fairly explicit warnings about advertorials this year, Google has added advertorials to their webmaster guidelines, as well as other popular spammy linking techniques in the Link Schemes help document. Google Continues To Downplay…
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Cut Down On Coding Time With a Design Cheat Sheet

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It is a little ironic that most web designers hate coding. We're all familiar with it, and we've all spent sleepless night chugging coffee and endlessly editing code until we feel like we've lost touch with reality. But, the best coders realized…
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Google Makes Changes To AdWords Help Center and Quality Score Reports

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Google has begun the process of pushing over the last few stragglers to Adwords Enhanced, and to reflect the big changes taking place, they've also been updating just about everything related to AdWords. Over the past week, they've redesigned…
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Finding The Best Tools To Answer All Your Site Audit Questions

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Site audits can be ugly work. Nothing can be more disastrous to a client-SEO relationship than informing someone of all the issues wrong with their site in too harsh of a way. They've spent time and money having a site created that they think…
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What Social Sharing Buttons Are You Using?

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In the current internet ecosystem, social sharing buttons are considered one of the best ways to let people share your content organically without making them feel forced. All you have to do is create great content, and the audience will do…
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What is Hotel SEO?

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Everybody talks about SEO as if it is a monolithic entity. At most, you might hear conversation about local SEO and every few weeks someone will chime in to remind us about international SEO, but the vast majority of the dialogue just refers…
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Is There Such Thing As a 10 Minute PPC Workday?

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We all have busy days where we seem to be running from the minute we get up, but as PPC managers, we can't just ignore our campaigns for a day. There are many aspects of a campaign that have to be tweaked and worked with on a daily basis. Wouldn't…
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How Does Google Handle Legally Required Duplicate Content?

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Duplicate content has always been viewed as a serious no-no for webmasters and search engines. In general, it is associated with spamming or low-quality content, and thus Google usually penalizes sites with too much duplicate content. But, what…
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Why Aren’t We Talking About Design For Tablets?

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There is a big push recently to ensure that websites are optimized for mobile devices, especially after Google has openly stated they plan to begin punishing sites that don't properly accommodate mobile traffic. There are really two solutions…
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