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Since the launch of polls on Twitter in October, the feature has been a hit. The company recently announced users have cast over 1.7 billion votes to date, and now Twitter is improving the feature by allowing users to set how long they want their polls to last.

When polls were launched, they came with a default lifespan of 24 hours. While this may work for some, a full day can be a long time to expect people to stay interested in one of your Tweets. Now, users can customize their polls to run for much shorter or longer than previously.

Users can now tweak their polls to run anywhere from just 5 minutes to 7 days, allowing you to get instant results or a more comprehensive response.

The move to bolster polls on Twitter couldn’t come at a better time. The feature has been widely adopted and users seem excited to participate. While the change isn’t likely to completely stop Twitter’s stock price from freefalling, it could help please users who are still disgruntled over a rumored upcoming feature which would allow users to share long-form posts on the platform known for its 140 character limit.

Creating a poll works as it always has. The only difference is users will now see a tiny clock icon near the tweet button, which allows you to quickly establish how long you want a poll to run.

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