Entries by Taylor Ball

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YouTube Still Beats Facebook Video In Long-Term Views

Facebook has made a big deal of highlighting the strengths of the Facebook Video platform, but a new study from Visible Measures shows there is no clear-cut winner between YouTube and Facebook. The data collected by the company adds context to earlier numbers and demonstrates how both platforms have their own strengths and weaknesses. Facebook […]

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Facebook’s “Hello” App Turns Facebook Into a Phone Book

Facebook has been slowly but steadily making strides into the domain of local search, and their latest app in testing called “Hello” makes this clearer than ever. Hello claims to allow mobile users to search for other people or businesses on Facebook using either specific names or business categories, making Hello Facebook’s answer to the […]

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Google Reports a 4.7% Increase in Mobile-Friendly Sites

Google’s mobile-friendly algorithm started rolling out Tuesday, and so far it looks like “mobilegeddon” was far from apocalyptic. Most SEO’s and webmasters are reporting little change to their rankings and the world has continued spinning. However, a report from Google shows one way the new algorithm had an impact before it even arrived. Shortly before […]