After much ado, Google has rolled out its latest big algorithm update, called the “Speed Update.” And, once again, there has been little to no effect on the search results we see every day. This is the latest in a pattern of big announcements of search algorithm updates that seem to fizzle out into nothing. […]
Hashtags are coming to YouTube. The video platform has begun displaying hashtags on videos to help users search and discover other videos on similar topics. The hashtags appear on any video that has been optimized with the tags in web browsers and the YouTube Android app. So far, the hashtags are not being shown in […]
Business owners can now see exactly what search terms people are using to find their Google My Business listings with Search Query Insights, giving you an opportunity to see where your listing is succeeding and what areas may need to be better optimized. The search query information is being added to the Insights tab […]
After months of warnings, Google is officially rolling out its “Speed Update” for all users. Google updated its original blog post to say the new ranking factor would be rolling out for all mobile search results throughout the day – though it is unclear exactly how long the Speed Update will take to fully go […]
After the smash success of Stories on Instagram, the social platform is testing new features aimed at increasing engagement. Most notably, the company introducing more open-ended question features that let viewers interact more with the Stories they watch. Currently, Instagram users have been able to include basic polls in their Stories with multiple-choice answer options. […]
Facebook is changing how it handles the ads shown by Pages across the platform, with a new “Info & Ads” section that details all the ads your Page is running. By going to a Page’s “Info & Ads” tab, you’ll be able to see every ad the company is running across Facebook, Instagram, Messenger, and […]
Chances are, you’ve been calling Google’s ad platform “Google Ads” most of the time you talk about running ads on the search engine and its network. Now, Google is too. AdWords is being rebranded to simply “Google Ads” as part of an effort to simplify the search engine’s services. Google is also consolidating its other […]
Instagram is betting big on long-form videos with a new video platform called “IGTV” which will show off videos up to an hour long. Until now, users were only allowed to upload videos up to one-minute-long, so this is a big upgrade for users. While the feature is entirely accessible within Instagram’s app and web […]
Instagram is coming up in the world. This week the social network revealed it has reached more than 1 billion monthly active users, jumping from 800 million in September of last year. The extra 200 million users also make the site the fastest growing social network around right now by a fair amount. For context, while […]
Google My Business is bringing a new way to highlight your business with an attribute noting your establishment is “good for watching sports.” The new tag comes just as the World Cup is heating up and many are flocking to bars or restaurants to watch the latest games with friends and fellow fans. Are you […]
