The TMO Blog

The Short Cutts Help You Sort Through Matt Cutts’ Videos

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Are you familiar with Matt Cutts, the head of the Google Webspam team, and his YouTube videos? I share them here frequently, but even the ones I write about are just a selection of some of his best. Since he has started making the short informative…
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Meet AdWords’ New Keyword Planner Tool

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Do you use the AdWords tools 'Google Keyword tool' or 'AdWords Traffic Estimator'? If so, this is news you'll need to sit up and take notice of. Both tools seem to be being phased out by a new tool unveiled earlier this month, 'AdWords Keyword…
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‘Retinize It’ Saves You Time and Tedium

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Making "retina-ready" images isn't exactly difficult, but it is definitely tiresome and far from fun. No one likes looking back on all of their website's images and having to painstakingly go through and rescale and resave individual images…
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Using Data To Make Your Content Go From Competent To Outstanding

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While we all like to believe our blogs have weight and share important information with mass of internet users out there, the truth is the majority of blogs are white noise in a field so congested that few actually rise above the static and…
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Targeting Users With Your Facebook App

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If your company has a Facebook app, and considering the increasing benefits you should strongly consider having one, it can now help to target your audience. Brittany Darwell reports for Inside Facebook that the way users interact with your…
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What Do You Do To Make Your App A Success? [Infographic]

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These days, everyone has an app. Apple has over 800,000 apps in their store, and Android is close behind. Search for anything you need an app for, and there is little chance you won't find an option delivering the solution, quite possibly even…
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The Comprehensive Guide To Unnatural Links and Their Penalties

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Have you received an unnatural link penalty from Google? Are you worried about getting one? Or maybe you are just curious what constitutes an unnatural link. The answers out there are often woefully incomplete, or contradictory to other reputable…
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Video Ads Coming To Facebook

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Facebook reportedly began gauging the interest of advertisers in video ad units about 6-months ago and now, as Ginny Marvin reports for Marketing Land, they appear ready to roll out video ads to newsfeeds by July. The video ads are expected…
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Matt Cutts Warns Against Taking Google Patents Too Seriously

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Another day, another Matt Cutts Google Webmaster Help video to talk about. This recent one deals with how SEO professionals pay close attention to any new Google patent that is remotely related to Search or Search Quality terms, and then speculate…
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