After months of testing a new verification in the San Francisco area exclusively for locksmiths and plumbers, the search engine has officially launched the “Google guaranteed” verification process.
If your business gets “Google guaranteed”, you get a special green badge next to your business in the search results – and customers get a few perks and protections through Google.
If you tap on any of the results, you are then taken to the home service ad specifically for that business, along with some extra details about what the Google guarantee really means:
Tapping on Learn More goes even more in-depth, with a full page of details about what the Google guarantee covers and how it works:
”When you book an eligible home service pro on Google, you are protected by the Google guarantee. If you’re not satisfied with the work quality, Google may refund up to the amount paid for the job.”
What Businesses Need To Know
Currently, the Google guarantee is limited to just locksmiths and plumbers. This is because both industries have had recent issues with ad fraud and abusive advertising practices which Google is attempting to clean up.
There does not appear to be a public sign-up process for businesses hoping to be verified, and it is unclear what the verification process includes. However, this is likely to become more transparent as the verification process is extended nationwide.
What Customers Need To Know
To activate the Google guarantee, fill out this form before your first appointment. You can also call customer support at (844) 885-0761 to submit a claim or ask questions about your coverage.
- If you’re unhappy with the work performed, you can submit a claim and Google will cover the invoice amount up to a lifetime cap of $2,000.
- The job must be booked through Google Home Services. Any future work completed by the same provider, unless booked through Home Services, is not covered.
- Jobs completed before September 14, 2016, are not covered.
- Currently only locksmith and plumbing jobs are covered.