Google AdWords Gains Web UI Copy and Paste Functionality

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AdWords Editor is one of the best tools available for editing and building out campaigns and ad groups, but it has its limits. For example, it would be convenient to be able to break up an ad group, clone a campaign, or copy keywords right into the Web UI. Thankfully, now you can, as Ginny Marvin reports. This week, Google added copy and paste functionality for the Web UI, making AdWords Editor even better than before.

Users are now able to copy keywords, ads, ad groups, or entire campaigns directly into the Web UI with the simple keyword shortcuts you are already used to. Simply press Ctrl-C/Cmnd-C and Ctrl-V/Cmnd-V. Though if you want, you can also use the Edit drop down menu.

Martin suggests the final version of the update might not be exactly as Google’s screenshot shows. Apparently you may see “Copy to” instead of “Copy” in the drop down, and you might not see the option to “copy keywords as paused”. Other than that, the tool is expected to roll out as planned.

You will be prompted when copying keywords to select both the campaign and ad group where you would like them to be copied.

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