The TMO Blog

New AdWords ‘Similar Audience’ Tool

, ,
AdWords recently introduced a new feature capable of showing your ads to more users, while also delivering a highly targeted audience. It sounds too good to be true, but, as Jeremy Decker reports for Search Engine Journal, the 'similar audience'…
Read more

Implementing Usability Testing For Better Design

,
While it is always important to design a website that looks pretty and makes search engines happy, it is always better to make sure users like your site. User experience is equivalent to customer satisfaction, but unfortunately some designers…
Read more

The Pet Peeves of SEOs

,
One of the problems with working in an industry few actually understand is that clients tend to come to us with requests or ideas that are wildly impractical  entirely not possible, or in most cases just show a complete misunderstanding of…
Read more

Keys To Adwords Enhanced Campaigns

, ,
Chances are you are already trying out AdWords Enhanced Campaigns. If not, you'll likely be testing the new waters soon. So now seems like a good time to go through some basics to ensure you're getting the most of your campaigns and enlisting…
Read more

How To Make A Resizing Navigation Bar

,
Everyone wants their landing page to make a splash, but how do you make an impressive header, include navigation, and not end up covering up too much of your page? This used to be an issue solved by sidebar navigation, or other secondary navigation…
Read more

Where Is SEO Right Now?

, ,
Everyone involved in SEO will tell you how drastically everything has changed this past year. They'll emphasize how Penguin and Panda "changed everything" and they will be more than happy to talk about how dramatically linkbuilding strategies…
Read more

Familiarize Yourself With Enhanced Campaigns

, , ,
For the past couple of weeks, you may have been hearing a lot about AdWords newest endeavor, 'Enhanced Campaigns'. They are reportedly starting as an added option but the idea is to make them a more integral part of AdWords in just a couple…
Read more

Design Lessons Learned From iPad Apps

,
There are so many articles out there fawning over the design of Apple's products. Starting with the third or fourth version of the iPod, every new product has gotten nothing but love for their revolutionary design, all the way up to the iPad.…
Read more

Panda Update May Have Happened, But Don’t Expect Google To Say So

, ,
Last week the internet felt tremors that were very similar to the shock waves unleashed by Google's Panda Updates, but something was different this time. Google didn't announce or confirm the update, and they say they won't confirm any updates…
Read more