According to an announcement from Google late last week, you can now opt out of five new ad format options when creating AdSense ads. Their announcement said: “These enhancements are designed to improve the performance of your ads, but we know that sometimes you may prefer not to include them. Based on your requests for […]
SEO has more than its fair share of myths, legends, and misconceptions. The search engines are in no hurry to give away the deep details of how they rank websites, as more than a few people would immediately try to take advantage of their methods, and there are countless “experts” weighing in and giving their […]
In his attempt to fix some confusing wording Google has been using, Matt Cutts, Google’s head of webspam, used his latest Webmaster Help video to clarify that page load speed is not any more important for rankings on mobile than it is for desktop searches. This comes after Google has been publicly emphasizing the need […]
Choosing the right font has always been one of those tasks that sounds deceptively easy, but can slowly drive you crazy. It has become easier thanks to new websites with better searchability, but if anything we are now dealing with the problem of too many options. While we used to have to scavenge for the […]
Facebook advertisers won’t have to rely on expensive stock photo subscriptions of licenses soon, as Facebook has announced they have formed a deal with Shutterstock to allow advertisers to access millions of stock photos for all Facebook ad formats, provided at no extra cost. They will be fully searchable and accessible directly through the ad […]
While Google may own a huge share of the search market, Bing is no slouch. They have undertaken a serious campaign to raise their profile and earn a larger amount of the searches happening every day. Part of this campaign is very straightforward; Bing wants to educate you about why they are a better search […]
Chances are no matter what medium you work in, you consider yourself a designer. Not a web designer, or a print designer, but simply a designer. It is increasingly rare to find a designer that restricts themselves to a specific medium. Why should they when they have almost limitless possibilities for matching their design to […]
We’ve all seen the cycle of Google updates. Every time there is a change to the algorithms, the blogs all light up with announcements, a fair sized group panics while the rest ride out the storm, and then the “how to recover” posts start rolling in. Eventually the excitement tapers off, and then it […]
Negative SEO has been a topic of debate for a while now, especially since links became dramatically more risky with the introduction of Google Penguin. It is entirely possible competitors could simply point hundreds or thousands of low-quality or negative backlinks towards your site with the intention of causing your site to be penalized or […]
Despite constant detractors proclaiming the death of Facebook, advertising on the social media platform continues to show strong results for marketers according to the Q2 review of Facebook advertising by Kenshoo Social. Their statistics show significant increases for all metrics, from analysis of more than 75 billion Facebook ad impressions from advertisers using the Kenshoo […]
