A lot has been made of the importance of new content when it comes to ranking on Google. But, what’s so bad about older content? Are all old posts bad for your site? Should you be regularly removing old posts? Thankfully, Google’s John Mueller and Lizzi Sassman addressed this recently on an episode of the […]
Every brand wants to put their best foot forward. If you want to do that online, you need to understand what canonical URLs are. So, today we are going to talk a bit about what canonical URLs are, why your pages may have a canonical version, and how Google chooses which page is the canonical […]
This week, the United States House of Representatives overwhelmingly voted to ban TikTok unless its owner, Chinese company ByteDance, gives us control of the company. While this does not mean the wildly popular social network is banned yet, it raises the heat on a long-brewing showdown between Congress and TikTok. Let’s explore why Congress is […]
Apple is poised to attach a fee when advertisers boost posts on Facebook or Instagram iOS apps, but Meta is offering a loophole.
Thanks to a new review algorithm, Google says it has become better and faster at identifying fake reviews.
YouTube and Facebook may still be the most widely used social media platforms by adults, TikTok is continuing to grow significantly.
Google is replacing the First Input Delay Core Web Vital with the newer Interaction to Next Paint signal on March 12.
Google is planning to update its SEO Starter Guide, and now we have an idea what type of changes will be made in the new version.
LinkedIn is introducing a new feature called Sponsored Articles that allows brands to turn articles they publish on the site into ads that will reach wider audiences. The goal is to provide a way for users to engage with sponsored content without having to leave the site or interrupt their experience. Though it is already […]
New research from Adobe indicates that more and more people are turning to TikTok to find information, music, recipes, and other things we used to rely on traditional search engines for.
