Google is launching an exciting new ad format called Demand Gen Campaigns which uses the latest AI tools to create highly targeted video and image ads for YouTube, as well as Google’s other platforms.
The holidays are approaching and Microsoft Advertising wants to help your brand prepare before the shopping season arrives.
X (previously known as Twitter) is partnering with Google Ads in an attempt to make up for the declining ad revenue seen by the company since its takeover by Elon Musk. In the near future, X will be included as part of the Google Display Network, making it possible for many of the ads run […]
For years, backlinks have been considered one of the most important ranking factors for ranking on Google’s search engine. In 2016, the company even confirmed as much when a search quality senior strategist said that the top ranking factors were links, content, and RankBrain. According to new comments from Google’s Gary Illyes, an analysis for […]
X (formerly Twitter) is likely to do away with free accounts in the near future and shift to a strictly paid business model according to a recent statement from owner Elon Musk.
Online retailers who hate trying to come up with compelling product listings for all your products can breathe a sigh of relief. Amazon is making it easier to develop engaging and attractive product listings with a new generative AI tool.
TikTok is finally making its foray into e-commerce with the official launch of TikTok Shop for businesses and users in the United States.
Years after it introduced the ability to buy and target ads across the platform, Reddit is officially launching its first keyword research tool.
Google Business Profiles are an incredibly powerful tool for helping customers discover your business. Unfortunately, they also make it possible for those with more malicious intentions to find you, as the rising number of Google Business Profile robocall scams shows. Hiya, a company that tracks phone fraud and scams, recently published data showing that scams […]
Under Elon Musk’s leadership, X (formerly Twitter) has been sending significantly less referral traffic to publishers
