The TMO Blog

Microsoft Advertising Moves To Treat Phrase Match Similarly To Google Ads

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Microsoft Advertising announced this week that it will soon start including broad match ad targeting for campaigns using phrase matching.  The change will occur “mid-May” and is aimed to “simplify keywords and improve your relevancy…

Pinterest Search Trends Reveal What Post-Pandemic Marketing May Look Like

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Pinterest's latest search trends report shows people are itching to get out, dress their best, book the vacation of their lifetime, and improve their homes.

Google Removes 40 BILLION Spam Pages Every Day

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Google’s latest webspam report for 2020 says the search engine detected more than 40 billion pages of spam every day last year - a 60% increase from the year before.

Facebook Wants Your Opinion About Its Content

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Facebook is making some changes to its news feeds to create a better user experience. Before it can, though, the company is seeking feedback.

Microsoft Reveals Several New Search And Ad Features

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Microsoft announced the upcoming release of a wide range of features, technologies, and advertising tools for brands at this week’s Microsoft Advertising Elevate conference.

Facebook Reveals New Content Scheduling and Management Features For Business Suite

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Facebook is launching a wave of new tools and features for its Business Suite, including the ability to schedule stories and manage content on the go.
Google Search Rankings

Find The Latest Industry Trends With Google Ads' New Insights Page

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Google Ads has officially launched the new Insights page which automatically connects you with the latest trends in your market.

YouTube Is The Most Popular Social Network Among US Adults [Study]

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YouTube is the most popular social network among American adults according to a large new study from Pew Research Center.

Amazon Now Gets More Than 10% Of All Digital US Ad Revenue

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Research firm eMarketer’s latest annual digital ad report shows that Amazon’s share of digital ad revenue broke soared to 10.3% in 2020.