While most users still think of Facebook as mostly a way to interact with their friends, post selfies, and share information, many businesses and marketers are starting to realize just how powerful Facebook’s advertising platform is.

While Facebook ads can be an incredibly powerful way to boost your content and your brand’s recognition, it can be hard to stand out among the over 3 million advertisers on the platform.

Creating the perfect ad to rise above the noise and grab the attention of your audience means balancing several different factors, including the optimal amount of text, creating images and videos with the perfect dimensions, and knowing where to best reach users on the page.

For a brand just getting started with Facebook ads, it can all be a little overwhelming. Thankfully, WebpageFX recently shared the infographic below, which details everything you need to know to make the perfect Facebook ad.

Want to make the perfect Facebook ad for your business and guarantee you reach your audience? TMO can help. Contact us and we can review your advertising efforts and tell you how to optimize them to get the most out of your advertising.