SEO and Social Media Should Not Be Separate

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There is a relationship between social media and SEO, but few companies are taking full advantage of this. In fact by focusing on social media to the point of giving it a separate department, companies make it hard to bring the two together. Some ways to better use social media for SEO include making sure social promotions use search-friendly phrases, working closing with third-party social media firms and measuring success.

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5 Ways To Better Integrate Social Media & Enterprise SEO

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Twitter’s Search Tool Getting Updated

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It’s a well-known fact among users that the Twitter search tool is not up to the mark and shows tweets from last seven days only, so the company is making up for it. Twitter is working on developing a tool for its users which will give them access to their own tweets and let them download those tweets (from any point in the past) to their computers. This tool will work towards making the website more user-friendly and help users to archive their own tweets.

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Twitter Inching Closer To Giving You All Your Tweets, But Search Has A Long Way To Go

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Microsoft AdCenter Update, Trying To Keep Up With AdWords

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Microsoft’s main advertising product adCenter now comes up with added features, to give a tight competition to Google AdWords as they now have a added option to import the existing advertisements in AdWords to adCenter in very simple steps. AdCenter can now be used to find any minute level of information and also has the option of adding more ads in one ad group. Two extra features added are the options to include more sites in the exclusion list and very advanced payment methods.

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Microsoft Begins Rolling Out AdCenter Update – Search Engine Land

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Email Marketing Improvement Ideas

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Spicing up your email marketing is as easy with the following 7 ideas. You can use Analogies to elaborate the meaning between words, make a Reference so you can create a backbone of your plan, Personalize the subject line to make it look unique and appealing, include a Tip to increase traffic and motivate your targets, use Video to exploit your words into visualization, use Animation to capture the kiddy hearts of your consumers (remember animation presentation really surpasses a linear discussion), and use Illustration to emphasize and maximize the comprehension of your resources.

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7 Ways to Spice Up Your Email Marketing

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Google Tying Searches Across Platforms

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Google is expanding its reach across multiple products. After looking up a place to eat on his laptop, a man soon realized that his Nexus 7 already had the same directions that he previously looked up. It seems that Google can now work across devices, which is quite a step beyond competing search engines. This makes people wonder what Google’s plans for cross platform capabilities are.

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Google Now Is More Amazing Than I Thought Possible : Android

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Older Feature Phones Still Used Enough to Merit SEO Attention

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There is no doubt that smartphones have come to take over the mobile phone market in the US, and also the world over, in a big way. But that doesn’t mean feature phones have started moving into the oblivion. In fact, there are many people who wish to remain with feature phone rather than thinking in terms of upgrading to a smartphone. Mobile SEO can’t ignore this fact.

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Yes, Feature Phones DO Still Matter In Mobile SEO

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Actions To Take Against Negative SEO and Link Spam

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The SEO industry has two groups – one ‘value’ group and the other ‘numbers’ group. Former uses quality and latter uses buying links, spamming etc to gain page ranks. Google’s Penguin update discouraged number strategists by compelling adherence to Google Webmaster Quality guidelines. Ranks of ‘number’ strategists were reduced. However, negative SEO, meaning attacking competitors’ websites by buying spam links, is a challenge. The best protection from such attacks is to check the Webmaster Tools account for an abnormally high number of incoming links and random IP addresses linking. Check their age, patterns and sources and inform Google about the changes you’ve seen. Bing’s Disavow Links tool also allows exclusion of spam links.

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How to Protect Your Site from Link Spam and Negative SEO – Search Engine Journal

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Internet Marketing Options For Dentists

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Does internet marketing for dentists really matter? It absolutely does and doesn’t have to cost a dime! Start by claiming all of the free social media profiles, then decide if you want to pay for premiums site and placement in search engines. Frequency is the key to any successful advertising campaign…the more people see your name, the more likely they will think of you when they need your services. At a minimum get out there and claim your free advertising!

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Why Internet Marketing Should Matter to Dentists – Dentistry IQ

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Google Warnings Are Apparently Now Safe To Ignore

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Google has progressively been warning sites about bad links. It appears that now they can just ignore them. In April, the Google Penguin Update was released. Sites with bad links could be punished in various ways, such as the site having less weight for the search engine. There seems to be debate over what Google will do but one thing that seems clear is that Google wants to fight harder against bad links.

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Insanity: Google Sends New Link Warnings, Then Says You Can Ignore Them

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Some Link Directories Charging For Link Removals

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There have been notifications sent to sites by Google for unnatural links. Google is making people think they must remove unnatural links and doing so very fervently. Some sites are now charging people to remove those links. There are options though that people receiving the notifications can take. They can threaten to sue (as some have done), wait for Google to create a remover tool, or just ignore them.

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Link Directories: Want Us To Remove Your Links? Pay Us

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