Tag Archive for: iPhone

Google Analytics Comes to iOS

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It’s been a long time coming, but starting yesterday you can download the official Google Analytics app for iPhone and iPod Touch. The Android version of the app has been available for quite a while, but naturally there was a delay before Google pushed it out to Apple devices.

google-analytics-ios-app

While the app can run on the majority of Apple mobile devices, it is optimized for the iPhone 5 and requires a device running iOS 6.0 or later.

There aren’t a bunch of new features, but the app opens the opportunity for webmasters to keep up to date with Analytics on the go. You’ll find features such as sources, page views, visits, and TechCrunch says users will even have access to Real Time reports, which will allow you to monitor data as it occurs.

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One-Click App Downloads With AdWords

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Did you know there are more than 700-thousand mobile apps for Android or iPhone? How about that the mobile app industry was valued at an estimated $30-billion in 2012? Those are pretty astounding numbers and they suggest that, if you haven’t already gotten into the app game, you should do so soon.

Now, Google is making it easy to find and download your app too with the introduction of a “click to download” ad template in AdWords. It’s part of the “Enhanced Campaigns” you’ve been hearing so much about. Mobile users can download an app with a single click from search listings. iPhone and Android users only, however, as currently, Blackberry and Microsoft are being left out.

Head over to Business2Community where Larry Kim has the particulars on how to set up your mobile app ad in AdWords.

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SEO for Siri [Infographic]

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When Siri was announced with the iPhone 4S, it didn’t bring about a revolution in search activity on phones. Most still search by typing keywords into Safari or Chrome. However, gradually, Siri and mobile apps are changing search habits and creating new opportunities for search marketers.

The Alchemy Viral crew gives us an infographic which helps cover everything about searching with Siri and mobile searching in general.

There is one error, which Search Engine Land helps point out. The infographic says Siri draws from social services, but Siri can only help users post things to Twitter or Facebook. It can’t help them get information back from those social sites.

With mobile searching poised to overtake desktop within two years, this infographic can be helpful to anyone interested in mobile searching.

Oh, and the creator of the infographic isn’t bad with spelling. They are just British, hence “optimisation,” instead of the American spelling.

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iPod, meet iPad

This isn’t directly internet marketing related, but it’s something I know a lot of people have been waiting for.  The iPad (AKA the iTablet and other names).  It looks to be a cross between the iPod/iPhone, a laptop, and a television.  It’s thin, sits in your lap, and is full touch-sensitive.  Plus compatible with your old systems, so you can copy apps from the iPhone to the iPad to have them full-screen.

It looks like it might have good potential for a portable movie player with a substantially larger screen, has better use for eBooks, and the higher resolution makes everything a little easier to see, such as maps, your calendar, YouTube, not to mention web browsing.

The full announcement came today from Apple, so if you’re curious to learn more about it (as I still am), you can check out the official iPad page.

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Android vs. iPhone – Which is Better?

Now I’m already an iPhone user, but I’ve heard plenty about Google’s Android. And while I’m not able to do a fair comparison, Danny Sullivan (SEO extraordinaire) is, and he did.

He does more of a businessman’s review, as to how each phone worked in an efficient manner (or not), and what his impressions were of each overall.  Check it out if you’re trying to decide between the two.

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