The TMO Blog

Google Makes Your Memory Worse: The Google Effect

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An unexpected side effect from using Google regularly. Apparently depending on the search engine to find results for questions you have can make you not prioritize retaining memories for information. This is called "The Google effect" and…

Google Plus 30 Point Review System (by Zagat) Explained

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As you have likely noticed by now, Google merged Google Plus and Google Places. This has changed the way that Places listings are showing up in a few ways. One of the changes that is most noticeable is the review system - it used to be an easy…

The Knowledge Graph: Google’s Next Big Search Change

Today Google announced a change that's going to be gradually rolled out starting today, called the Knowledge Graph. This is an effort to connect more with the variety in meaning all keywords tend to have, and help people find what they're looking…

Google Search Rankings – The Human Component

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The Googlebot is Google's automated program for searching and indexing content on the Internet. In the realm of SEO, the first part of good optimization is all about crafting textual content that's visible and makes sense to Googlebot. After…

March 2012 – Major Changes From Google

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Google's made some very big changes in the past couple of weeks, and it's affecting more sites than previously expected. In what way? Depending on how SEO has been done, some sites are dropping a few positions, some are dropping by multiple…

Google Becoming More Secure On All Sites

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Google made their main site (Google.com) more secure a few months back by adding SSL security to all searches inside of personal accounts. Well now they're stepping it up a level further and adding SSL search to all of their other sites. If…

Google Is Tracking You More – You Can’t Opt Out? You Can

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Google announced yesterday that they'll be changing how they track users across all of their different sites, including YouTube, Gmail, and the big G's search engine. There is some concern from various places (including the Washington Post)…

January 18th Blackout – SOPA, PIPA, What’s It All Mean?

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If you haven't heard yet, some major, major sites are taking action to protest two major acts that are being run through congress. SOPA (Stop Online Piracy Act) in the House and PIPA (Protect IP Act) in the Senate are both set up to change the…

Bad Social Media Lessons from Paul Christoforo

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So Paul Christoforo and Ocean Marketing have gone viral.  But even though they say bad marketing is good marketing, I think this particular instance is an example of bad marketing being bad marketing. It appears that Paul had a lovely…