The TMO Blog

How To Keep SEO Rankings With Business Name Changes

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There are some key online issues to consider before changing a business name. First, recognize that it is going to cause issues with identity and branding - users, databases, etc. recognize your business by that name. If you do change, you need…
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Online Marketing Psychology: A Few Tips

Thanks to Rob Pell for the following guest post: Much has been made of psychology in retail. The methods in which store managers and planners arrange their stock into “hot zones” and “cold zones”, the different sorts of music they pipe…
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SEO for Penguin Recovery and Anchor Text Details

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Has Goggle Penguin damaged your sites ratings? Do you need help in the confusion left behind? Find out more about Google Penguin, Naked URLs, Brand Anchors, Brand-keyword hybrid anchors, Universal/junk anchors, and how to raise your ratings.…
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Black Hat SEO and Malware Hits the Olympics

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Hackers are at it again, this time targeting the Olympics and all the fans trying to stay in the know with what's going on. Find out how hackers are turning life-changing events into viruses and malware through SEO tricks, and what you may be…
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Some Extra Tips For Infographic Publishing

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Infographics may be amazing for nearly anyone who comes across them, but they aren't the only thing you need to use to create brand or website awareness. Sure, the like buttons and visuals come in super handy, but have you forgotten anything…
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New Survey Shows Good Outcome For Microsoft, not Google

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Internet Retailer ran a recent survey that focused on the search engine marketing in Google and Bing. The survey found that people have had a negative reaction to the new searching and ranking policies introduced by Google and have reported…
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Is Google+ Local A Good Change From Google Places?

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The Google+ local, which replaced Google Places, now offers store / establishment rating. It gives the searcher/user the ability to rate the place if it's good or bad place to dine, shop etc. Zagat systems, the partner of Google for the said…
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Facebook Guilty of Ad Click Fraud and More? They Respond.

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Facebook is being accused for ad click fraud and holding an e-commerce store builder, Limited Pressings’ page name in hostage. Although Limited Pressing accuses that 80% of Facebooks’ ad clicks are done by bots, they couldn’t…
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Google Analytics: Now With Remarketing

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Remarketing is a relatively new concept that allows business owners to better tailor their advertisements through Google AdWords to their customers. When a customer views a site, their previous browsing is taken into account and the original…
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