The TMO Blog

Content Marketing and Its Long Term Benefits

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  While building links is a common strategy for gaining exposure, focusing less on link building can actually earn you more links. Content marketing produces links, but it also improves your brand image and can make key connections that…

AdWords Scripts Adds Features, Becomes Globally Available

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Google announced last week that AdWords scripts, a project initally launched as a limited release in June, is now availble to all advertisers across the globe.  They've also taken feedback from early users and added frequently requested…

The Seven Most Common Mistakes for Startups

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  Many startup companies make the same mistakes when conducting their sales campaign. We're here to help you avoid them. Here are the seven most common mistakes for startups. While some of these may sound like common sense, knowing these…

Twitter Unveils Tool to Embed Timelines

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The good people at Twitter announced last week that they now offer a tool to allow interactive timelines to be easily embedded to a Web site.   These timelines are fully functional.  Users can interact with them the same way they do…

Google Shopping Changing Online Retail Game

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By this fall, you can officially say good-bye to Google Product Search and hello to Google Shopping.  The new name brings with it a particularly noticeable change, Product Listing Ads.  Simply put, merchants will now have to pay to…

6 Times To Avoid an Infographic

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While infographics are often a great way to attract attention, there are times when they are not the proper solution for a client. Here are six instances where infographics don't provide a good return of investment for the client and shouldn't…

More In-Depth NFL Coverage With Twitter

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There are dozens of newsworthy tidbits occuring during every NFL game, but never enough time in a typical broadcast to fit them all in. That's where Twitter comes in for NBC's Sunday Night Football crew and sideline reporter Michele Tafoya.  Check…

The Pros and Cons of jQuery

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  jQuery is the biggest open-source, CSS3 compliant, cross-browser, JavaScript library available. What makes jQuery stand out is its simplicity and ability create Flash-like animations that are viewable on iOS, which doesn't work with…

Case Studies, Social Link Bait and How to Make Viral Content

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Most people skim articles until they find something that catches them. You could use a gimmick to grab people's attention, but the best way to get your readers to read your entire post is to create high quality content with proof to back it…