The TMO Blog

Who’s Using Social Media Sites, Anyway?

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The Pew Research Center's Internet & American Life Project recently released it's findings from a phone survey of about 1-thousand US adults. As Matt McGee reports for Marketing Land, the survey aimed to discover who exactly is using various…
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SEO Budgets Rising, Google Offers Warnings

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Google's changes to their SEO policies have made optimization more and more difficult over the past few years. Chris Crum at WebProNews suggests that a new study from the world's largest search marketing-specific nonprofit trade organization…
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A Guide to Awesome Facebook Posts

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"Write something...and make it count." Daunting words that have kept plenty of marketers awake at night. Before you make your company's next Facebook post, consider Ron Schott's elements of a succesful post. Rather than a broad, please everyone…
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4 Tips For Improving Your Site’s Design

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Neglecting design is unforgivable in the online world. Having a good design is the difference between a good user experience and a frustrating one, which in turn makes the difference between success and failure for your site. Good design is…
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Do You Need a Gravatar?

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  We all use different ways to identify ourselves online. Most use their websites or social media pages. The problem is, once you go outside of your own domains and comment on blogs or forums, you become, for all intents and purposes, anonymous.…
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No Shortcuts for True Social Media Success

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Social media has exploded over the past five years, especially for the marketing of businesses. Why? The simple answer is because it's free. But, while it is free to use, in order to be successful on social media, you have to invest a lot of…
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The Trouble With Scaling and Technical Debt

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Technical debt is a common issue in the start-up ecosystem, and it has been well discussed. When scaling your product and engineering, sacrifices must be made for the sake of speed, but they almost always cause problems later. What most start-ups…
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Facebook Shifting Focus to Mobile and Search

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Facebook CEO Mark Zuckerberg announced at the TechCrunch Disrupt conference last week that his company "burned two years not working on mobile." As Carly Page reports, he even went as far as to say "Now we are a mobile company" and "we are going…
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How To Fix Common Technical SEO Problems

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Technical SEO can be interesting, but no one likes coming across the same problems time and time again. That's why it's shocking how many websites are struggling with the same issues. Here are some of the most frequent issues that can found…
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