SEO costs time and money. But if you use the 80-20 rule, you can cut back on a lot of time.

Even Google is not immune to penalization of positioning within Google’s search engine results.

Putting SEO together with web design can be helpful in a variety of ways. When done well, there are some definite benefits.

Negative links? Nah. Links are almost always good for SEO. Find out why and how.

Bing and Google. SEO works for each, but in slightly different ways. Find out how.

Being hired by a company to do SEO for them is not always easy. How do you produce fast results when SEO takes time to show quality results?

PageRank is a major part of Google’s search algorithm and heavily affects SEO. Knowing how it works can make a difference.

Yes, Google will still show pages even if you have set them up to be blocked in your robots.txt file. Find out why here.

Be wary of pages who use news events such as the report on Brittany Murphy to lure you to pages that can infect you with malware.

Reciprocal linking used to work well. I’m testing to see if there are special cases where it can still work.

There are always questions on how effective SEO is. Is SEO dead? Dying? Some well-known voices have an opinion.

E-commerce sites can be tricky to do SEO for, but there are some basics to doing it well. Here are 5 tips to use for e-commerce SEO.

Google’s new real-time search results are starting to make businesses look more towards PPC because of how easily spammers can get organically listed now.

Demand is on the rise for people with SEO skills – ideally with a combination of SEO, PPC, social media and web design.

Social media – you have your Facebook. SEO – do you know how to make Facebook work for your site? Doing it right works quite well.

How well does the keywords meta tag really work? I tested it out, and put the results on video.

Often looking deeper into who is actually doing the searches with demographics can bring your site higher in rankings (and profits).

Best Buy is offering free social media marketing and SEO services! And Danny Sullivan has something to say about it.

So you think you can log out to keep Google from tracking your searches? Think again – things have changed.

One publication has done things right – putting focus on SEO after their customers.

Breadcrumbs, SEO, Google, and people who browse the web. These do all go together. See how here.

Do you really need to keep a certain percentage of keyword density in your content? Or have search engines evolved?

Being ranked at the top for a high traffic keyword is not always the most profitable goal. There are more important issues to remember.

Does Google keep track of you and personalize search results? Yes. But there are ways around it.

Just because you learned search engine optimization once doesn’t mean you’ll continue to know it well. The internet is always changing.